Subject: The 1 Thing That Will Need To Make Money.


Hi {!firstname_fix},

You can never have enough.

Leads that is.

E-mail marketing may very well be considered one 
of the most conventional or traditional tools in 
online marketing. 

But it still is one of the most effective ways for any
marketer to gain leads and prospects for their online 
businesses.

Like many tools out there, it's how you use them
that matters.

Here are some tips which you can use to increase
your e-mail marketing effectiveness.

Learn how to earn money through email marketing by 
checking out this amazing offer here:

YOUR LINK HERE

1. Increasing Open Rates 

Want to boost your open rates? 
Well, give them a reason to do so. 

By stating the benefit that they can obtain from 
reading your message, you can increase your open 
rates as much as 50%! 

Take this for example, "Free Shipping for Purchases 
above $15 (Before The Month's End ONLY!)" or 
"FREE Coupon Worth $$$ Inside"

Remember, your e-mail subject lines should always 
be related to your content. 

It could even be more effective if you can insert 
something that creates some sense of importance 
and urgency.


2. Limiting Typefaces

Unless you're marketing for a design company, keep 
the number of different typefaces that you use during 
your email marketing to a small number. 

The ideal number would be 2 and at maximum 3. 

Nothing more.

This is because using too many typefaces can make 
your content look like clutter and it will be harder 
to point out to your readers which part of your 

content should they be paying more attention to. 


3. Visible Call-To-Action

Your readers can't respond to your call to action 
if they can't see it in the first place. 

If you place your call-to-action below the fold, let 
me tell you now that more than 60% of your readers 
will never see it. 

(If you content fails to catch their attention all the 
way through, they will never scroll all the way to 
the bottom).

The best is to put a call-to-action early in the e-mail 
and somewhere above the fold. It's also good if you 
and repeat it at least 3 times in the e-mail.

So the top, middle, and finally the bottom would be 
the sweet spots to place your Call-To-Action.


4. Pixel Perfect

If your e-mails width is 700 pixels or more, than 
chances are your readers are going to have to use 
the horizontal scroll bar to read on what's not 
appearing on screen. 

It's not a good idea if they have to scroll horizontally 
just to read your message. It makes your message 
that much harder to read. 

Because they have to scroll back to the left after 
done reading the end of the sentence which is on the
far right.

You'll quickly lose your viewers interest that way. 
And imagine receiving these kinds of e-mails again 
and again. Eventually they won't even bother to 
read it anymore since it requires such effort. 

So the best way is to limit your email's width to 
around 550-650 pixels. 

Let the only scrolling going on be the vertical one.


5. Include Your Company/Business Logo

According to studies which involves eye-tracking, 
readers tend to scan the upper left-hand side of 
the e-mails they are reading for logos. 

So, it's time to put your logo in that area and this is 

a good excuse to come up with one if your logo 
doesn't have one yet. 


6. Auto-Responders For New Opt-Ins 

Sometimes, people in your list actually forget they 
actually opt-in into it. 

Auto-Responders come in handy in these kinds of 
situations. 

You can set them to send out e-mails to new people 
in your list informing and reminding them that they 
actually opted into your email list. 

Your should also prepare an email for your 
auto-responder to send out valuable content or bonus 
material or download as a form of thanks and reward 
be give to those who opted in.


7. Maintaining The Theme

Your landing page (or the page which they opted in) 
should have its similar theme, feel, and look 
reflected in the e-mail you send out. 

That way, your readers can immediately recognize 
the email they received. 

Plus, it will feel familiar to them. Which is a good 
thing. 

People will be less skeptical and more trusting if 
they encounter something more familiar to them.


8. Testing It Out

Try sending your email(s) to some of your friends 
or associates and ask them for their honest opinion 
on what do they think of it. 

Does it reach out to them? Can they relate? Are they 
able to quickly and easily identify the intended 
call-to-action?

Bases on their opinions you can further tweak your 
email to be more effective before sending it out to 
the masses. 

Also it's important to employ the use of tracking tools 
to track which of your e-mails and also landing 
pages are performing better. 

Learn how to earn money through email marketing by 
checking out this amazing offer here:

YOUR LINK HERE

Cheers,

[Your Name]

[http://www.yourwebsite.com]





